THE GLOBAL WINDOW OF TURKISH FOOD AND AGRICULTURE The Global Window of Turkish Food and Agriculture Sector
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Press release…
September, 2026…
Nermin Hanım Olive Grove has taken steps to bring its award-winning olive oils, produced in the the Türkiye’s western Aegean Edremit Gulf, to the US market. Aiming to reach American consumers, gourmet retail outlets and restaurants by utilizing both B2B and B2C channels, the brand plans to direct 25–30 percent of its production toward exports by the end of 2026. The brand positions the US as a strategic hub for expansion into markets in Europe, the Gulf states and the Far East, alongside its growth within North America.
Nermin Hanım Olive Grove has launched its US operations with the vision of directly delivering its award-winning, internationally recognized olive oils—produced in the Edremit Gulf—to global markets. Having completed its corporate establishment in the US and set up its operational infrastructure, the brand has also launched the e-commerce platform nerminoliveoil.com, designed to align with American consumer habits and local logistics standards. By integrating B2B and B2C channels, the brand aims to bring its products to gourmet markets, boutique delis and upscale restaurants, as well as directly to consumers.
Nermin Gelbal Gökduman, Founder of Nermin Hanım Olive Grove, noted that the US offers a strong market in the categories of healthy eating, the Mediterranean diet and functional foods. She also stated that consumer interest in award-winning, boutique olive oils—characterized by high polyphenol content and traceable origins and production processes—was a key factor in the decision to enter the US market…
