Press release…
Pınar, the leading Turkish food brand, expands its export network in the Balkans and Far East…
Participating in the 32nd WorldFood Istanbul: International Food Products and Technologies Fair, Pınar took steps to improve its exports while meeting with existing and potential business partners.
Participating in WorldFood Istanbul 2024, the international meeting point of the Turkish food industry, Pınar came together with its visitors and exhibited its rich product portfolio. Exporting to more than 30 countries and entering the markets of Thailand, Albania and Bosnia and Herzegovina in 2024, Pınar expanded its export network from the Balkans to the Far East.
At WorldFood Istanbul 2024, which brought together more than 900 participants from approximately 80 countries, Pınar came together with its existing and potential business partners and exhibited its power by participating in the fair with its dealers in Iraq, TRNC, America, Kosovo, China, Azerbaijan, Georgia, Russia, Libya, Bulgaria.
Within the scope of the fair, with the participation of Yaşar Holding Deputy Chairman İdil Yiğitbaşı, Yaşar Holding Executive Chairman Dr. Mehmet Aktaş, Yaşar Foreign Trade Vice President Cüneyt Başbakkal and Pınar Süt General Manager Gürkan Hekimoğlu, a meeting was held with foreign dealers on the evening of 4 September and future targets were discussed.
Pınar meat and dairy products were highly appreciated by the visitors…
While Pınar White, Pınar Cottage Cheese, Pınar Protein Milk, Pınar Lactose-Free Labneh and Flavoured Labneh products were experienced by the visitors at WorldFood Istanbul, Pınar Meat products Planty Power Burger, Meatball, Nugget, Pizza products and Pınar Tahini Pastry were highly appreciated in terms of taste.
Pınar Dairy aims to expand to new markets
Aiming to maintain its strong position in the market by developing new product types with its functional and innovative studies, Pınar Dairy (Süt) aims to maintain growth and strengthen its share in existing markets by increasing exports in 2024. Continuing its export activities in line with its strategy of becoming a regional power in the Middle East and nearby geography, Pınar Dairy (Süt) realised 17.5 percent of Türkiye’s total exports of branded dairy products in value terms in 2023….