THE GLOBAL WINDOW OF TURKISH FOOD AND AGRICULTURE The Global Window of Turkish Food and Agriculture Sector
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Agriculture’s biggest challenges don’t start in the field. They start with seed and Lorena Basso is stepping in to shape what happens next in the global seed sector.
Lorena Basso did not arrive at this moment by chance. She built it step by step, starting at age 20 inside her family’s business, Semillas Basso, learning every layer of the operation from the ground up and now she will had a lead role in the global seed sector.
That foundation shaped more than her technical understanding. It formed a leadership style grounded in practicality, resilience and a constant focus on what comes next. Working across Latin America, she learned to navigate complexity, adapt quickly and think long term in a region where agriculture carries both opportunity and pressure.
Now, as she prepares to take the helm of the International Seed Federation (ISF), she steps into the role at a time when expectations for the global seed sector have never been higher. Climate pressure, geopolitical tension and rising worldwide demand are all converging. For Basso, the answer begins in a familiar place.
“The seed is at the beginning of everything,” she says.
Her path to this role moved from national leadership to regional collaboration and now to the global stage. Along the way, she has seen firsthand how deeply connected the seed sector has become, and how much more coordination it will require to meet the challenges ahead…
Source: www.seedworld.com
