Press release…
Ferhat Gürüz, Chairman of the Board of Directors of the Mediterranean Fresh Fruit and Vegetable Exporters Association, announced that Türkiye’s fresh fruit and vegetable exports in 2024 reached 3.4 billion dollars. Emphasising that the Mediterranean Fresh Fruit and Vegetable Exporters’ Association, which carries out the coordination and secretariat services of the fresh fruit and vegetable sector, exported 1.54 billion dollars in 2024, Ferhat Gürüz said, “Çukurova Region was the locomotive of the sector’s exports this year.”

Pointing out that the Turkish fresh fruit and vegetable sector passed the month of December with exports of 350.5 million dollars and that the exports of the region were realised at the level of 198 million dollars in this period, Gürüz also said that the most demanded products in the annual performance were tangerines, tomatoes and lemons, and that they achieved the highest values in the Russian, German and Romanian markets.
‘We make effective promotions at international fairs that shape the development of the sector’
“In 2024, we successfully carried out the national participation organisations of our country in international fairs that shape the development of the sector in order to create new markets, expand our activities in existing markets, raise our awareness in the international arena, promote our country’s products in the best way and establish new connections,” Gürüz said.

“Fairs in Russia, Spain, Germany, Hong Kong and Canada bring together all stakeholders of the fresh fruit and vegetable sector and create an important platform for the promotion of products and the exhibition of innovative technologies. We highlight our sustainable, high quality and rich product range that gives confidence from field to table at international fairs,” Gürüz added…