THE GLOBAL WINDOW OF TURKISH FOOD AND AGRICULTURE The Global Window of Turkish Food and Agriculture Sector
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Press release…
Birol Celep, Member of the Board of Directors of the Turkish Exporters Assembly (TIM), stated that inflation, which has been at zero level for many years in Japan, rose to 4 percent in 2024, that the Japanese have put the brakes on consumption for now due to high inflation.
“Turkish products have become very, very expensive for the Japanese due to the depreciation of the dollar against the Turkish lira after the economic programme implemented in Türkiye and that we felt it strongly at the Foodex Japan Fair lately,” Celep said.
Pointing out that in the January – February period of 2025, Türkiye’s exports of food products to Japan decreased by 53 percent, Celep explained, “While our exports of food products to Japan was 98 million dollars in the first two months of 2024, it decreased to 46 million dollars in the January-February period of 2025. The Japanese are making sacrifices today. Türkiye is a very expensive country due to the economic programme implemented today. In 2025, we have seen the signals that we will experience blood loss in exports to Japan in the first two months. If Türkiye’s economic policy continues like this, our exports to Japan will be negative in 2025.”
“In this process, our main theme should be to promote Turkish cuisine. The new TURQUALITY Project is very valuable. We need to realise the awareness of Turkish food products next to the awareness of Italian and Spanish products. In order to be successful in the Japanese market, visiting once a year is not enough, we need to bring the distant closer. We need to focus on fairs, trade delegations, procurement delegations,” Celep added…
