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Turkish pine honey to enter the global market!

Türkiye, which accounts for 92 percent of the world’s pine honey production, is preparing to bring its domestic honey to world tables with geographical indication registration and newly developed analysis methods. Pine honey, whose production recovered after the fires of 2021, now aims to become an international point of reference in the “medicinal honey” category.

Türkiye continues to lead the world pine honey harvest with its unique production model in the red pine forests of the Aegean coast. With the geographical indication registration obtained from the Turkish Patent and Trademark Office, the local identity of this strategic product has been protected, and export doors have been fully opened.

Analysis Obstacle in Exports Overcome with Science…

The most important development that will enhance the competitiveness of Turkish Pine Honey in the global market is the new analysis method. The problem of the standard C4 test, which has caused difficulties in exports for many years, not being able to fully reflect the natural structure of pine honey, has been solved with four years of scientific studies. Thanks to this new method included in the standards, the naturalness of Turkish Pine Honey can now be scientifically proven.

Target: “Medicinal Honey” Category

Experts emphasize that Turkish Pine Honey, with its high nutritional value and unique aroma, should be evaluated in the “medicinal honey” category. With the assurance provided by geographical indication registration, this special product is expected to support rural development and become one of Türkiye’s strongest brands on the world gastronomy stage…

About İsmail Uğural

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