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Press release…
Pınar Dairy achieved 30 million dollars in exports by entering new markets in 2025…
Pınar Dairy (Süt), which showcased its rich product range at the Gulfood Fair, achieved 30 million dollars in exports last year. Pınar Dairy (Süt), which accounts for 12 percent of branded dairy product exports, also ramped up its market share in fresh cheese exports from Türkiye to 24 percent.
Pınar Dairy, which brings its products to consumers in a total of 31 countries worldwide, achieved an export volume of approximately 30 million dollars in 2025, accounting for 12 percent of branded dairy product exports. Furthermore, Pınar Dairy’s share of fresh cheese exports from the country reached 24 percent in terms of turnover.
Last year, Pınar Dairy made its first export to Syria with the aim of opening up new markets. In the same year, it decided to strategically focus on the export of Protein Milk, one of its innovative product groups and exported Protein Milk to many countries, primarily Russia.
2026 Targets: Growth, Leadership and Sustainability
Stating that they continue their work in line with the vision of ‘The Health of Generations, The Future of Generations’, İdil Yiğitbaşı, Deputy Chairwoman of the Board of Directors of Yaşar Holding, said, “Since the year we were founded, we have been bringing quality milk and dairy products to the tables of many countries on different continents around the world. In particular, our Pınar Labne, French Onion & Garlic, Dried Tomato and Lactose-Free varieties, which we invented, are very popular both domestically and abroad, especially in the Middle East and Gulf countries. In 2025, we also focused on the fresh cheese category.”
Highlighting that last year, they achieved a 24 percent share of turnover in fresh cheese exports from Türkiye, she added, “We are growing steadily in the Protein Milk category. For example, we have achieved significant volume in this category in the Russian market and exported to Syria for the first time. Our export success is based on the vision of the principles of ‘Science, Unity, Success’ that we inherited from the late Selçuk Yaşar.”
